Steber eyes lucrative Chinese market

Steber eyes lucrative Chinese market

Steber set to launch into luxrative Chinese market

Leading Australian boat manufacturer, Steber International is about to launch into a new international venture which will see the company’s extensive range being sold directly into China.

Following several visits to Steber’s Taree factory, Australian businessman, Mr Harry Wong has signed  an MOU (Memorandum of Understanding) which will lead to the company exporting to China.

Managing Director, Mr Alan Steber said: ” Mr Wong was so impressed with our commercial and recreational range, he feels the rapidly growing Chinese middle class is a huge potential market for us”.

“With family based in China and after completing two business degrees during the past nine years in Australia, Mr Wong, is ideally placed to assist in this latest export drive”, Mr Steber said.

“The next step will involve comprehensive training centred around product knowledge, operations and servicing aspects of our business”.

As part of it’s push into China, Steber International will attend the 2015 Shanghai Boat Show to further promote their range of police, customs, research and recreational vessels. Visits to various government departments and yacht clubs will also be included in the itinerary.

Mr Wong attended the recent commissioning of the latest Steber-built vessel, the 38ft Cape Hawke at Forster.

Built for Forster-Tuncurry Marine Rescue, the ceremony was performed by Great Lakes Mayor, Cr Jan McWilliams in front of a crowd in excess of 200, including rescue volunteers and representatives of other “first responder” units.

The Cape Hawke can operate up to 30 miles out and will assist in marine rescues from Camden Haven in the north, down to Seal Rocks.